Mike Lawrence
Chief Reputation Officer and Executive Vice President, Cone
As CRO, Mike is responsible for leadership on reputational issues arising from client business across agency practice areas, as well as for providing direction on such issues for Cone LLC itself. As EVP, Mike leads Cone’s Crisis Prevention and Management team, helps set strategic and direction for the Corporate Responsibility discipline, and serves as a member of the agency’s senior leadership group.
Over the past twelve years, Mike has worked on communications, CR, and reputational issues with a range of corporations, including Starbucks, Timberland, Mattel, CVS Caremark, Whole Foods Market, and Ben & Jerry’s. He was honored with two national crisis awards for work done on behalf of Crayola.
Over a broadcast and print journalism career that spanned more than 25 years, Lawrence served as a television anchorman and reporter, and spent a decade as bureau chief in two daily newspapers. Covering business, technology, and politics, Mike won five Emmy Awards, including two for overseas reporting, in addition to a variety of other news honors. He is past president and current board member of the New England local of the American Federation of Radio and Television Artists (AFTRA).
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