Cause Marketing Halo Awards Archive

Search Halo Awards

2006 Halo Award
Best National/Local Integration

GOLD: Jones New York In The Classroom: Jones Apparel Group and Fund for Teachers, New Teacher Academy, Teachers Count and Adopt-A-Classroom

Classroom makeovers, Teacher’s Runway Fashion Shows and retail activation in more than 250 department stores were among the local tactics that combined with national print, direct mail and online promotion to successfully launch Jones Apparel Group’s support of education.