We’ve assembled a star-studded faculty of the leading practitioners of cause marketing. You’ll gain critical insights from the powerful presentations shared by:
Diana Palomar Scott
Vice President of Community Affairs
ABC 7 Chicago (WLS-TV)
Diana Palomar Scott is Vice President of Community Affairs for ABC 7 Chicago (WLS-TV) and is responsible for guiding the station’s public service efforts and on-air PSA campaigns. She works with the non-profit community to help them enhance their media/marketing efforts, resource development and advocacy. As ABC 7’s representative she relays the community’s issues and concerns, working with station management and staff to heighten awareness and promote dialogue in order to better serve viewers with a broad informed scope of relevant stories and programming. Helping convey stories to the newsroom that are important to the community is a top priority. She also works with local groups on how to access media, navigate newsrooms and invite media sponsorships.
Her career in community/public relations began in the early 1990’s working for Prime Cable (now Comcast Cable.) During this time she developed, among other things, an on-air community calendar unique to cable at that time and hosted the company’s quarterly infomercial providing an on-air vehicle for presenting subscribers with the latest information on cable technology, as well as a behind-the-scenes look at the cable company and various employees.
Diana currently serves on the boards of: YMCA of Metropolitan Chicago, National Museum of Mexican Art, Mujeres Latinas en Accíon (former Chair now Emeritus Board member), Casa Central and Metropolitan Family Services. She chairs the United Way of Metropolitan Chicago’s Diversity Committee and recently joined the S-women Advisory Board adding to her service with: Erie Neighborhood House, Chicago Foundation for Women, Healthcare Alternative Systems, Inc. and Chicago Latino Fashion Week. She has been recognized for her work by Clear Channel Radio Chicago and the Illinois Hispanic Chamber of Commerce as well as United Way, American Cancer Society, Pilsen Neighbors Community Council and Chicago Latinos in Philanthropy.
She is a native Chicagoan and a graduate of the University of Illinois at Chicago.