The generous support of our sponsors' enables Cause Marketing Forum, Inc. to provide you with excellent opportunities to learn, connect and grow.
MEDIA SPONSORS
Advertising Age
2010 Marketing Trade Magazine Sponsor, Cause Marketing Forum Conference and Cause Marketing Halo Awards. Since 1930, Advertising Age magazine has been providing subscribers with comprehensive weekly news on all aspects of the U.S. advertising business.
On May 31, 2010, Advertising Age will publish a special cause marketing section including a salute to the winners of The Cause Marketing Halo Awards. For information on advertising in this special section, contact Angela Carola at ACarola@crain.com or (212) 210-0407.
The NonProfit Times
Nonprofit Trade Magazine Sponsor, 2010 Cause Marketing Forum Conference and Cause Marketing Halo Awards.
The NonProfit Times, published 24 times yearly, is The Leading Business Publication for Nonprofit Management, reaching 85,000 readers across the country. The NonProfit Times is nationally recognized for its original research on a wide variety of important nonprofit sector topics. It contains stories regarding all business functions of the nonprofit, including the latest news, direct response fundraising, financial management, technology, legal, human resource issues and focused in-depth Special Reports. For subscription and advertising information, visit www.NPTimes.com
USA TODAY
USA TODAY was founded in 1982 with a mission to serve as a forum for better understanding and unity to help make the USA truly one nation. Through its newspaper and Web site, USA TODAY engages the national conversation and connects readers online through social media applications. USA TODAY, the nation's top newspaper in print circulation with a total average daily print circulation of 1.9 million, and USATODAY.com, an award-winning Web site which launched in 1995, reach a combined 6.1 million readers daily. The USA TODAY brand also includes: USA TODAY Education, USA TODAY Mobile, and USA TODAY Sports Weekly. To learn how we can help businesses and nonprofits engage our readers, contact Maureen Desmond mdesmond (at) usatoday.com
SPONSORS
Allison & Partners
Allison & Partners is a national independent public relations firm with some of the country's foremost social and cause marketing experts at the helm. For the past 19 years co-founders Scott Allison & Scott Pansky have helped propel cause-related marketing to the forefront of strategic planning for both corporations and nonprofits. Forging unique and powerful partnerships between communities and the bottom line creates brand loyalty, heightens visibility and extends market share for all involved.
The Social Impact Group led by Scott Pansky and Dawn Wilcox focus on helping clients drive positive social change through CSR programs, cause marketing for brands and nonprofits, strategic corporate philanthropy consulting and management of PR campaigns for corporations, government agencies, and nonprofits. The agency's proprietary Cause Marketing Accelerator product helps businesses select the proper charity for their organization, manage and implement programs that properly reach their key stakeholders in an authentic, responsible and transparent model. Allison & Partners enjoys developing effective partnerships that meet or exceed a corporation's marketing and business objectives. To learn more, visit www.AllisonPR.com
ammado
ammado connects nonprofits, socially responsible companies and engaged individuals in a unique, online environment, dedicated to bringing about positive social change. Companies use ammado to raise awareness of their social responsibility activities, run community engagement and cause-marketing programs, and support employee giving and motivation strategies. We harness the power of the internet so that connections made and funds raised on ammado can be marketed, leveraged and shared, allowing the viral spread of socially responsible actions and networking. www.ammado.com
Barkley
"Do I trust this company?" "Does it deserve my business?" The majority of consumers today ask themselves these questions every time they make a purchase. Smart brands know this; yet, executing a successful cause program in today's crowded marketplace can be a challenge. Barkley is a national leader in the cause branding space and is proud to represent brands that differentiate themselves by engaging with their customers and employees to give back to society. Because, when you stand for something greater than your bottom line, your customers stand with you.
www.barkleyus.com
Blackbaud Internet Solutions
Are you looking to take your online marketing, event fundraising, and web properties to the next level? From campaigns that are truly interactive, to giving event participants the ability to recruit their friends, family and colleagues support through personal fundraising pages, Blackbaud Internet Solutions has the tools you need to engage supporters and raise more money.
Blackbaud Internet Solutions is proud to support the Cause Marketing Forum and the companies and nonprofits that work together to create a better world.
Care2.com
With 13 million members, Care2.com is the largest social action network for people who want to "make a difference."
Leading brands use Care2 as a vehicle for engaging conscious consumers, especially well-educated women (average age = 41) who champion causes and buy sustainable products.
Care2 conducts customized cause marketing campaigns and integrated sponsorships, and partners with 500+ top nonprofits that rely on Care2 as a preferred source to find new donors and supporters.
Contact Clint O'Brien, VP of Business Development, at 202-785-7308 or clint@care2team.com.
Cone
Cone (www.coneinc.com) is a strategy and communications agency engaged in building brand trust. Cone creates stakeholder loyalty and long-term relationships through the development and execution of Cause BrandingSM, Brand Marketing, Corporate Responsibility and Crisis Prevention and Management initiatives. Cone is a part of the Omnicom Group (NYSE: OMC) (www.omnicomgroup.com).
CSRWire
CSRwire is the leading source of corporate social responsibility and sustainability, press releases, reports and news. CSRwire members are companies and NGOs, agencies and organizations interested in communicating their corporate citizenship, sustainability, and socially responsible initiatives to a global audience through CSRwire's syndication network and weekly News Alerts.
CSRWire offers CMF members free or discounted membership to CSRWire. This entitles the new member to discounted press releases on www.CSRwire.com to communicate their news regarding cause Marketing, corporate giving and other CSR-related topics to CSRwire's targeted audience of journalists, analysts, activists, investors, and academics worldwide. Please contact sales@csrwire.com or call 802.251.0110 to talk to a customer relations representative.
Event 360
At Event 360, your mission is our passion. Our philosophy is simple: An event isn't produced for its own sake; an event is a means to an end. Quality production and a great participant experience are not our prime directives -- they are our minimum requirements. Our prime directive is to achieve your organization's goals.
If you want a nice picnic, hire an event planning company. If you want a mission-driven, results-focused, impeccable solution to your problem, hire Event 360.
With more than two decades of serving the public interest, Fenton's team offers a full range of communications services that help our clients protect the environment, transform markets, improve public health, and advance human rights and social justice. www.Fenton.com
For Momentum
For compelling strategies
For enhanced partnerships
For accelerated growth
We are For Momentum, a leading cause marketing consulting firm with unmatched experience in helping non-profits and brands come together to do great things. We put our creative thinking and practical experience to work for our clients by developing integrated partnership programs that deliver results. At For Momentum we specialize in mining strategic insights to help build strong new partnerships or enrich existing relationships.
JetBlue Airways
2010 Official Airline
of the Cause Marketing Forum
JetBlue Airways is committed to supporting and aligning ourselves with not- for-profit organizations that focus on children, education, communities and the environment in the cities we serve. We engage our crewmembers to help make an impact and inspire greatness in others while enriching the lives of the individuals and communities we serve. Our national nonprofit partnerships include building play spaces with KaBOOM!, distributing books to children at risk with FirstBook and raising awareness and funds for a breast cancer cure with The American Cancer Society.
MS&L
MS&L is a leading global communications firm with 54 offices worldwide. We believe today’s global leaders face unprecedented demands to demonstrate the value of a values-driven strategy. In response, MS&L approaches CSR and cause marketing with a laser focus on purpose AND profit. We believe the fastest way to move profit through purpose-driven platforms is to activate stakeholders around clients’ values, while communicating the value to the company and society. MS&L uses proprietary communications models including Social Activism Marketing (SAM), Internal Activism Marketing (iAM), Reputation NOW and ECO Network to unleash an organization's power to maximize social, environmental and business impacts.
NP Shopping Mall
nonprofitshoppingmall.com is a unique web-based tool that uses online shopping to drive new revenue streams of unrestricted funds into a nonprofit organization's annual budget. Each time a consumer shops online through the NPSM site or any of its custom private label sites, a contribution will be made to a nonprofit organization of his or her choosing, turning everyday shopping into everyday giving, everyday. With both a domestic and international reach, NPSM hosts over 375 brand-names including Target, Macy's, Home Depot, Staples, Expedia and others. The site features clothing and accessories, home and garden decor, travel deals, all occasion gifts, health and beauty products, pet supplies and sports gear, as well as a number of green and eco-friendly retailers.
Osiris Group
Osiris Group, Inc. is a marketing and communications firm that can help your cause, your organization or your company get noticed. Our experience in communications planning, branding, market research, online and printed marketing material development as well as nonprofit fundraising and organizational development make us uniquely qualified to help with your next cause marketing campaign.
See3 is a communications firm that works exclusively with nonprofits and cause-related organizations. We specialize in video production, web design, development, and marketing.
We concentrate on creating online campaigns that integrate into your internet marketing initiatives and goals, increasing exposure and producing results. We bring our clients vast knowledge and experience in strategic consulting, website development, online campaigns, social media marketing, and critically acclaimed production skills. Our goal is to have each element of online and offline communications reinforce the other, resulting in enhanced brand recognition and deeper relationships between the consumer and the organization. Learn more at www.See3.net
3BL Media
3BL Media is the leading CSR, Sustainability, and Cause Marketing Communications company. Using the most current web technology, social media, mrss feeds and blogs, we deliver your news and information to this rapidly expanding audience. We reach thousands of media points, professionals, consumers, social networks and online communities that care about what organizations are doing to improve society and the environment. 3BL Media's services ensure that your blogs, videos, press releases, podcasts and other announcements reach your intended audience in the way that are most receptive to, providing the greatest chance for them to take action.
Waggener Edstrom Worldwide
Around the globe -- from New York to Hong Kong to London to Seattle -- Waggener Edstrom's Consumer Marketing practice operates at the intersection of innovation, creativity and consumer insight. Our clients engage us to drive brand recognition, relevance and resonance. With offices around the world, we offer a network of experts with experience in communication and marketing disciplines across multiple media platforms.
Learn more at WaggenerEdstrom.com
WestGlen
West Glen Communications, Inc. provides advanced broadcast and Internet public relations services that have redefined how non-profits, corporations, governmental organizations and PR agencies are succeeding in today’s cause related media environment. WestGlen offers consultation, production and distribution of video, audio and multimedia programs through an exclusive new approach which combines earned media initiatives with direct-to-consumer communication tactics guaranteeing success.
To learn more about the new Blended Media Strategies and Audience Development Tactics being successfully utilized across all media, go to www.westglen.com/services/media. Headquartered in New York City, WestGlen has offices in Chicago, San Francisco, and DC.
