Time to Enter The Cause Marketing Halo Awards
A
well-crafted cause marketing campaign is a thing of beauty.
It can
- make the cash register ring for its corporate sponsor
- provide needed resources for nonprofit partners
- move consumers to act out of a desire to do good
- enrich the lives of all it touches
- and much more
The Cause Marketing Halo Awards recognize the best work
in this marvelous, multifaceted field.
Winners of our 2009 awards will receive
national recognition in Advertising Age and at our gala awards luncheon on May 28 at Chicago's Westin River North Hotel.
THE CATEGORIES ARE:
- NEW! Best Use of Social Media
- Best Transactional Campaign (generates donations via consumer activity)
- Best Joint Message Promotion (a cause partnership that shares an important message)
- Best Health-Related Campaign
- Best Environmental/Animal Campaign
- Best Social Service/Education Campaign
- Best Cause Marketing Print Creative
(magazine, newspaper or FSI)
- Best Cause Marketing Event
(fundraising or message-driven consumer events)
- National/Local Integration: A campaign that successfully integrates local chapters and/or business units into a national cause-related campaign.
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